Concept stores are one way that tech companies showcase their vision and their product lineup to consumers. Most smartphone manufacturers have concept stores of their own which allow the public to try out their devices. Now, telco giant PLDT has joined in, as they opened their first Metro Manila concept store at Greenhills.
The country’s leading digital services provider breaks new ground with the official opening of its very first concept store in Metro Manila.
PLDT’s newly minted customer service hub at the second floor of the Promenade in Greenhills is also the first PLDT sales and service center (SSC) in San Juan.
Aside from the standard customer transactions like new line applications and bills payment, the PLDT concept store features one-of-a-kind and interactive displays. Customers who are deciding on which broadband plan to get can benefit from seeing and experiencing the actual speed differences through the Broadband Visualizer which simulates the broadband experience and data usage per plan.
Selfie enthusiasts will definitely enjoy the Augmented Reality display which is an oversized version of the popular mobile application Snapchat. It allows users to take photos against changing and interactive backgrounds. Located outside the SSC, the display is accessible even to passersby.
The new SSC also levels up customer service by offering video chat service to customers. They also get a chance to experience first-hand the service offerings from PLDT Home Fibr, DSL and Ultera. Waiting companions and interested subscribers can also learn more about PLDT Home products and services, and enjoy high-speed browsing, video streaming, gaming and social media surfing via the interactive screens.
TV personality Cesca Litton hosted the formal opening which was attended by PLDT executives and special guest, Bb. Pilipinas Grand International 2016 Nicole Cordoves.
“The launch of our first concept store in Metro Manila is part of our continuous efforts to serve our subscribers better. It has all the elements necessary, including retail science and of course, world-class internet, to give our customers the best digital experiences outside the home,” PLDT FVP and Home Business Head Oscar A. Reyes, Jr. said. “We have plans to open more concept stores, and we’re very excited bring this unique experience to more subscribers.”
The first PLDT concept store was opened in SM Seaside City in Cebu. For more information, visit pldthome.com.